DON’T JUST READ IT… DO SOMETHING

A businessman known for his ruthlessness, arrogance, and religiosity once told Mark Twain he intended to visit the Holy Land before he died, in order to climb Mount Sinai and read the Ten Commandments aloud.  “I have a better idea,” Twain said. “You could stay here in Boston and keep them.”

We would rather cogitate on what we do not know than actually do the things we know we ought to do.

Organizations often suffer from inertia.  A company may know they need to improve quality control, so they discuss it, listen to presentations about it, read books, look at state-of-the-art systems -- but never actually get around to doing it. Their problem is one of knowing too much, but doing too little.

Be doers of the word, and not merely hearers.” (James 1:22 NRSV)

-- John Ortberg in The Me I Want To Be

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